PS&L Blog

Jeanne Gosselin one of our senior consultants was invited by Higher Education Heros to conduct this webinar, “Close the Deal with Prospective Students: Deliver Info They Want & Need”  You can register by going to this link, http://www.higheredhero.com/1AQ/0  The webinar will be held Novevember 2nd at 1 pm Eastern time.

• SUMMARY

  Today’s students have a lot more choices- your competitors may be down the street, across the country, or even in cyberspace. In order to close the deal, you need to provide prospective students with the information they want when they need it throughout the recruiting and enrollment cycle. Join us for a practical, 60-minute webinar where you and your colleagues will discover how to:

  • Build relationships with prospective students & close the deal
  • Showcase the key factors that make students choose your college
  • Reach out to families of prospective students & win them over too
  • Use your networks to strengthen connections & improve yield

• PROGRAM BENEFITS

  This practical, 60-minute webinar will provide you and your colleagues with tools and strategies to build relationships with prospective students & persuade them that your college is the right choice.

• PROGRAM HIGHLIGHTS

  • Close the Deal – Strategies to Connect with Prospective Students
    • What are their deciding factors – convenience, prestige, programs?
    • How to use people to build interest & relationships with your college
    • Influencing the influencers – connect with families & gain their support
    • How to understand & appeal to students’ sense of cost vs. value
  • Using Segmentation to Deliver the Right Message to the Right Students
    • How to identify the incentives & motivators of each segment
    • Ways to target students by the factors that matter most to them
    • Tips to customize & personalize your message for each segment
  • Effectively Use Your Network to Build Student Relationships with Your College
    • How Student Life staff can help prospects imagine life at your college
    • Ways to customize the campus visit experience for each student prospect
    • When & how to involve faculty & current students in prospect outreach
  • Live question and answer session – Have your specific questions answered by our expert speaker.

• SPEAKER

  Jeanne Gosselin, Senior Enrollment Consultant at Paskill Stapleton & Lord, has over 20 years of experience working in higher education in admissions and enrollment management. She began her career as an admissions counselor for Hofstra University, and has worked for colleges, small and large, private and public, with undergraduate, graduate, and international programs. As a consultant and marketing specialist for Paskill Stapleton & Lord, Jeanne brings to clients experience as well as insight in marketing and enrollment planning.

  • Jeanne has a B.A. from North Adams State College in Massachusetts, and an M. Ed. from Hofstra University. When not on-campus working directly with clients, Jeanne is happy to be back working in her hometown of Springfield, Massachusetts.

• PROGRAM MATERIALS

  Program Materials will be provided approximately one week before the program date via email with PDF links. Please download the PDF files before the day of the program.

• PRICING

  $199.00 for live audio conference and program material.

  This is an outstanding program and therefore we offer our attendees a Money Back Guarantee – We are so confident you will find the conference program valuable that we offer a 100% money back guarantee, making this a risk-free investment. If you should have any concerns, comments, or refund requests with this conference, please contact our Higher Education Hero customer service representatives at 800-964-6033.

  PLEASE NOTE: Participation in the call is just $199.00 per site and allows access to one phone line for an unlimited number of people to listen. All materials must be retrieved from the Internet.

You can register by going to this link, http://www.higheredhero.com/1AQ/0